BRIEFING:

- What name do you want for your logo?

SOULFIRA

- What is the field of activity?

Retail

- What are the three main things you would like to communicate through your logo?

Modern, simple, clean. I would like a logo that I can be proud to see printed anywhere. A logo that people can easily recognize.

- Do you have more information that you would like to add?

The logo is for a fashion accessories company. I want something unique that can serve as inspiration even for the products in the line.

The logo I developed is inspired by a sapphire, as the name reminded me of sapphire — sapphire — soul + fira/sapphire/etc. It's simple, clean and can be used in various situations without losing its beauty and simplicity.

Logo for a crowdsourcing project on the CrowdSpring website.